DuPont

An agri-business-petro-chemical behemoth like DuPont isn’t supposed to have a heart. Fah. We dug deeper and found the tender spot.

The Boy Who Made Something from Nothing

The DuPont plant in Nevada, Iowa is creating clean cellulosic ethanol from crop waste. So we told the story of a young boy who can create wonderful inventions out of forgotten things.

 

Dare Bigger

Dupont Kevlar can be found in surfboards, bike helmets, skis and most recently, CrossFit apparel. Its presence removes that little hint of doubt that can make athletes second guess themselves before they attempt the next insane stunt or record-breaking dead lift. What would you dare if you didn't doubt?